How is the Deal Score calculated?

The AI estimates the vehicle's true market value for its year, condition and typical mileage, then scores your asking price against it — factoring reliability and projected ownership costs — into a 0-100 score and a BUY, NEGOTIATE or PASS verdict.

Can I analyze both new and used cars?

Yes. Enter any year, make, model and asking price, whether it's a new dealership listing or a used private-party car.

How accurate are the cost projections?

Estimates are AI-generated guidance built from typical maintenance schedules, depreciation patterns and regional cost averages. They inform your decision rather than replace a professional inspection.

Can I cancel my subscription anytime?

Yes — upgrade, downgrade or cancel in one click from your dashboard. Billing is prorated when you switch plans.

Dealer visit checklist

2023 Toyota Prius checklist

Print it or keep it on your phone. Tick each item as you go so nothing gets missed.

Inspect the car

Check every panel gap and look for mismatched paint (signs of past accident repair)
Look at the tires: even wear, matching brands, at least 4/32" tread
Check under the car and engine bay for oil, coolant or other leaks
Start the engine cold; listen for knocks, ticks or squeals and watch for smoke
Test every window, lock, seat, light, the A/C, heat and infotainment
Test drive on city streets and highway: straight braking, smooth shifts, no pulling
Ask for the service records and a vehicle history report
Have an independent mechanic do a pre-purchase inspection (about $100–$200)

Known 2023 Toyota Prius problems to check

Inverter coolant pump failure is a known issue on older Prius generations and worth monitoring via Toyota service bulletins on the 2023 platform
Some owners report wind noise from the A-pillars and door seals at highway speeds due to the new fastback roofline
The infotainment system's 8-inch touchscreen has drawn complaints for laggy response and lack of physical volume/tuning knobs
Regenerative braking feel can feel abrupt and inconsistent at low speeds until drivers adapt, occasionally prompting brake inspection visits
Rear visibility is limited due to the steeply raked rear windshield, which can increase minor parking lot incidents

Ask: have these recalls been fixed?

ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius and Prius Prime vehicles.
EQUIPMENT:OTHER:LABELS: Gulf States Toyota, Inc.
BACK OVER PREVENTION:DISPLAY FUNCTION: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system.
ELECTRICAL SYSTEM:WIRING:SWITCHES/KNOBS/BUTTONS: Toyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius Prime, 2023-2026 Prius, and 2025-2026 Prius Plug-in Hybrid vehicles.

Negotiate the price

Know the typical price: about $24,000 for this model year
Negotiate the out-the-door price, not the monthly payment
Get the full price with every fee listed in writing before you sign
Bring your own loan pre-approval so the dealer has a rate to beat
Say no to add-ons you didn't ask for (paint protection, VIN etching, nitrogen tires)
Negotiate your trade-in separately, after the car's price is agreed
Be ready to walk away; another listing is usually a click away

Out-the-door price calculator →2023 Toyota Prius cost guide →2023 Toyota Prius recalls →Check a specific listing's price →